The ingredient that started it all.
Honey you’re
meant to
taste.
A full serving of real palmetto honey in every prototype bottle. Not just a word on the label. The flavor we build everything around.
Our flavor direction
Palmetto
honey
Creamy
dairy
Subtle
vanilla
Clean protein
finish
Why palmetto?
A blossom.
A bee.
A character
all its own.
Palmetto honey comes from bees foraging saw-palmetto blossoms. The plant is native to Florida and the southeastern United States. Its fragrant flowers attract bees that produce saw-palmetto honey.
Honey’s flavor and composition vary with its floral source. We chose palmetto honey because we want the honey to have a distinct presence in a creamy protein shake.
beeast is based in Stuart, Florida. Our commercial honey supplier and sourcing details are still being finalized.
Read more: UF/IFAS: saw palmetto · UF/IFAS: honey and its floral sources
Real honey over artificial sweeteners.
Flavor.
Carbohydrates.
No mystery.
Honey brings its own flavor and carbohydrates, mainly glucose and fructose. It also contains small amounts of naturally occurring compounds whose composition varies with the flowers the bees forage.
We pair that carbohydrate source with dairy protein in one bottle. Our reason for choosing honey starts with the ingredient itself and how it tastes.
Honey is still sugar. In a multi-ingredient drink, honey-derived sugars count as added sugars. Our current prototype has an estimated 16 g of added sugars from honey, included within approximately 20 g of total sugars.
All nutrition figures are calculated estimates, pending finished-product testing.
FAO: honey composition · FDA: honey and added-sugars labeling
Our target formula
What we choose
not to use.
- No Sucralose
- No Acesulfame potassium (Ace-K)
- No Stevia
- No Cellulose gum
- No Cellulose gel
- No Carrageenan
- No Artificial flavors
- No Phosphate stabilizer system
- No Added vegetable oil
- No Preservatives
What we choose instead
A full serving.
Of real honey.
Palmetto honey brings the sweetness, signature flavor and carbohydrate fuel. We pair it with high-quality dairy protein and a straightforward ingredient list.
Formula in development. These exclusions describe our target formula; commercial supplier subingredients and the final label are still being confirmed. Contains milk.
Compare the labels →Why honey for athletes?
Fuel.
Recover.
Beeyond.
Honey provides natural carbohydrates from glucose and fructose, giving athletes readily available fuel for training and competition. After workouts, carbohydrates help replenish glycogen, while protein supports muscle repair and recovery.
beeast pairs real honey for fuel with 32g of high-quality dairy protein for recovery.
Part of your overall fueling plan. Protein content is estimated, pending finished-product testing.
Meet the honeySources: FAO: honey composition · NIH: exercise nutrition
Everyone’s invited.
Bee first
to know.
Get beeast development and launch updates.
Formula in development. Finished-product testing is still pending. Not yet available for purchase.